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A license to print money

More people continue to disagree with the Chronicle’s decision to begin charging customers for access to its website, asserting in our comments that they know just how to fix the newspaper industry’s online advertising revenue problems.

Apple strictly limiting giveaways of its products

Apple, as it turns out, is so protective of the perceived value of its brand that it prohibits the use of the word “free” anywhere near its product names in promotional advertisements. Oh, and you can’t give away iPads either.

Blurring lines: Ads on Facebook

On Saturday evening, the Chronicle will almost certainly do something it has never done before. We will post an in-house promotion on our Facebook page.

Tainting the news stream

Advertisements placed into KBZK’s stream of news on Facebook have prompted me to go over the Chronicle’s rationale about not putting ads in its Facebook stream.